Nourison

Nourison
Nourison
Type	Private
Industry	Area rugs, carpet and home decor manufacturer
Founded	1980 (1980) in New York City, US
Founders	Brothers Paul, Alex, and Stephen Peykar
Defunct	2018 (2018)
Headquarters	Saddle Brook, NJ 07663 , US
Products	Area rugs carpet home accessories
Brands	Color Couture Hagaman Nourtex Nourison Hospitality Rediweave
Production output	xxx sq feet rugs (2018) xyz sq feet rugs (2017)
Revenue	1xxxx (2018)
Owner	Paul, Alex, and Stephen Peykar
Number of employees	100+ (2018)
Website	www.nourison.com

Nourison rugs company was started in the rug business basically as an importer in the early 1980s and has become one of the most diversified producer and importer of rugs, carpets, and home accessories. They introduce themselves as "a leading floor covering expert for premium handmade area rugs" that "offer[s] signature handcrafted designer rugs". Nonetheless, Nourison is well known for its highly differentiated programmed collections. Their inventory has more than 4,500 distinct styles in area rugs alone.

History of Nourison company

Brothers Paul, Alex, and Stephen Peykar founded Nourison in New York City in 1980 after building a reputation in the retail flooring segment. Their knowledge about the challenges facing retailers involved with imports, helped them to establish a wholesale rug and carpet distribution process that could offer a proper level of service across the entire supply chain, all the way to the stocking dealer.

1980's

1980

• Nourison opens as importers and wholesalers of handknotted carpets

1982

• Introduces program hand knotted

1983

• Reinvents Chinese production - Releases the Classic 120 line

1987-1988

• Stock Market Crashes

1988-1991

• Birth of Persian designs created in China

1990's

1992-1994

• Creation of the 70 Radj, high quality silk and wool carpets

1994

• Nourison develops, invents, launches it's signature, patented Nourmak weave

1996-1999

• Perfects the art of the tufted carpet

1999

• Introduces the signature Nourison 2000 series, which becomes the decades best selling collection

2000's

2000

• Nourison enters the domestic novelty rug industry

2001

• Enters the machine made market - Introduces the Persian Empire line

2003

• Establishes it's first powerlooming manufacturing factory in China

2004

• Enters the broadloom world at the high end of the market

2005

• Releases the signature Heritage Hall Collection

2007

• Introduces the signature Nourison 3000 collection

2009

• Introduces the Manhattan and Silk Garden broadloom collections featuring revolutionary hand-embossing technique

2010

• Reinvents value priced products, mixing machine made construction with hand crafted finishes and details

Purpose

Nourison’s philosophy was that: “We created new merchandising possibilities with reliably programmed collections. We addressed the retailer’s greatest concerns: selection and timely delivery.”

Collections of Nourison Rugs

Today, the company offers a comprehensive range of products across styles and price ranges, in both commercial and residential spaces:

• Signature collections of luxurious handmade rugs
• Prestigious designer lines featuring top brands in the home décor market
• Axeminster and Wilton broadloom carpets for both luxury and commercial spaces
• Quality affordable area rugs created on state-of-the-art power looms
• Modern, eclectic home accessories, including decorative pillows, throws, and accents

Online Shop

Please visit: https://www.nourison.com/dealer-locator#ShopOnline

Showroom

• HEADQUARTERS

5 Sampson Street, Saddle Brook, NJ 07663
Tel: 800-223-1110 (Outside NJ)
201-368-6900 (Inside NJ)
Fax: 201-368-0739
Email: info@nourison.com

• NEW YORK SHOWROOM

295 Fifth Avenue, Suite 518, Fifth floor, New York City, New York 10016
Tel: 212-545-1030
Fax: 201-368-0739

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